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The Yellow Kid

was the name of a lead comic strip character that ran from 1895to 1898 in Joseph Pulitzer’s New York World, and later William Randolph Hearst’s New York Journal. Created and drawn by Richard F. Outcault in the comic strip Hogan’s Alley (and later under other names as well), it was one of the first Sunday supplement comic strips in an American newspaper, although its graphical layout had already been thoroughly established in political and other, purely-for-entertainment cartoons. The Yellow Kid is also famous for its connection to the coining of the term Yellow Journalism.
Mickey Dugan, better known as The Yellow Kid, was a bald, snaggle-toothed boy who wore an oversized yellow nightshirt and hung around in a slum alley typical of certain areas of squalor that existed in late 19th-century New York City. Hogan’s Alley was filled with equally odd characters, mostly other children. With a goofy grin, the Kid habitually spoke in a ragged, peculiar slang, which was printed on his shirt, a device meant to lampoon advertising billboards.

(wikipedia.org)